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- Geneva invests $500K to join Aurora Area Convention and Visitors Bureau
Geneva invests $500K to join Aurora Area Convention and Visitors Bureau
Part of city's broader strategy to to attract more overnight visitors
Sam Kraft
November 07, 2024 • Estimated Reading Time: 2 minutes
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The Geneva City Council (in a split vote) has approved a $500K investment to join the Aurora Area Convention and Visitors Bureau (AACVB). This move aims to boost tourism and economic development in the city.
Key points
The city will contribute $100K annually over a five-year period.
Joining the AACVB will give Geneva access to the bureau's marketing and promotional resources, which can help attract visitors.
City officials believe the investment will generate a strong return, as increased tourism will boost local businesses and tax revenues.
Some city officials would have preferred to spend more time analyzing the details before making a decision.
Get more details in this Shaw Local article.
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